As the Facebook platform is open for commercial promotions, powdered milk Neysure Gold has been widely circulated in the form of product promotion on social media for several months. The promotional videos claim this product effectively cures kidney failure in the human body. These ads gained a lot of attention from social media users. However, our investigation proves they were false.
SOCIAL MEDIA CLAIM
Neysure Gold milk powder has been widely promoted on social media platforms, targeting online users in regional countries, including Cambodia, Thailand, Myanmar, and the Philippines.
In its online promotions, the claims suggest that this milk powder can cure various diseases in the human body, including kidney failure.
The promotions claimed this product was allegedly certified and approved by health authorities in countries such as the United States and Cambodia.
Below is the complete video of one of Neysure Gold’s milk power promotions in the Khmer, aimed at Cambodian social media users.
Promotions for Neysure Gold in Khmer, aimed at the Cambodian market, can be viewed here (archived link), and here (archived link).
Neysure Gold has been promoted on social media in English, targeting Filipino users. The promotions suggest that this product effectively treats kidney failure, kidney stones, and other diseases such as high blood pressure and sexual weakness.
The promotion claimed that this product was manufactured using U.S. technology and also approved by the U.S. Food and Drug Administration (FDA).
Watch the full promotional video with English narration targeting the Philippines market below.
Neysure Gold has also been promoted on social media in Thailand, targeting Thai users. The promotions continually suggest that this product can treat kidney failure in the human body.
Below is a complete promotional video targeting the Thai market with Thai narration.
Below is a full promotional video with Burmese narration, targeting social media users in Myanmar.
FACT CHECK
Fact Crescendo began debunking these promotions by cross-checking various sources, uncovering the following facts.
After discovering that the promotional videos claim this product is certified and approved by Cambodia’s Ministry of Health, we reached out to the ministry officials to verify its legal status in the country.
In response to Fact Crescendo’s inquiry on October 17, 2024, Aing Hoksrun, Chief of the Bureau of Food Safety at the Department of Drugs and Food, confirmed Neysure Gold lacks certification from the Ministry of Health.
He added the ministry has already begun investigating the product’s origin and will take legal action against its distribution and sale on the market.
In Thailand, the country’s Food and Drug Administration (FDA) clarified in April that this product had been illegally distributed without approval. Instead, it falsely claimed FDA approval by using another product’s registration number.
The Thai food safety regulator urged people not to purchase this illegal milk product, warning them about falling victim to its exaggerated advertisements.
Below is a snapshot of the Thai FDA notice posted on social media on April 21, 2024, following the widespread promotion of the milk powder targeting Thai consumers on various platforms.
In its full notice, the FDA reported that Thai authorities had arrested two groups of offenders for selling this product without a legal registration number and deceptive advertisement.
According to the FDA notice, the arrested group included Vietnamese investors and Thai employees.
However, the Thai food safety regulator stated that there was still an illegal Vietnamese network operating this fraudulent advertisement in Thailand, and authorities continued investigating and searching for offenders.
Meanwhile, the Faculty of Medicine Siriraj Hospital, Mahidol University, clarified that it is not affiliated with the fraudulent advertisements claiming the actors in the promotional videos were medical doctors at the hospital.
The hospital stated that Neysure Gold advertisements were a form of fake news and warned the public not to trust these widely circulated, fraudulent social media ads.
Siriraj Hospital Notice | Archived Link
Given that this product targets the Philippine market, we searched the public portal of the country’s food and drug verification, which is accessible to the public to ensure the safety and quality of commodities. However, no information or records of this product were found.
The promotional videos claim Neysure Gold is certified and approved by the U.S. Food and Drug Administration (FDA). However, after conducting a thorough search on the FDA’s official portal, we found no information or records of this product.
The label on the powdered milk can indicate a connection to DigiPhar, a Vietnamese firm officially known as DigiPhar Pharmaceutical Joint Stock Company (DigiPhar Pharmaceutical., JSC).
The company’s profile indicates that it operates as an online healthcare marketing firm in Southeast Asian countries. However, no additional information or records of the company were found.
CONCLUSION
Fact Crescendo found out the promotional videos of Neysure Gold were false. The powdered milk, marketed by a Vietnamese firm, has been illegally distributed via online platforms in regional countries like Cambodia, Thailand, and the Philippines.
